August 1988, Page 19
American Business Abroad
A Congressional Imperative For US Trade
(The following recommendations were prepared by American business
groups in the Gulf Arab states for use in their annual "operation
door knock" visits to members of Congress to express support
for free trade in the Middle East and elsewhere
in the world.)
We, the American businessmen's groups of the Gulf Arab states,
support a policy of free trade. We believe there are three elements
to correcting the problem of imbalance in US trade. All three elements
serve to "level the playing fields" on which American
companies must compete in foreign markets.
Amend existing legislation covering US corporations' overseas operations
that results in disincentives to American exports.
Enact legislation to encourage and broaden the export process.
This can be accomplished by providing incentives to US exporters
which are at least equal to those provided by other governments
and by raising the national awareness of competition in export markets
among nations and firms.
The US government must actively work toward international agreements
that promote free trade and lower barriers to US exports.
Success Depends on US Presence Abroad
Our experience in international markets demonstrates that America's
success in export sales is dependent on the magnitude of the US
presence abroad. The size of this presence is measured not only
by the number of American companies operating overseas, but also
by the number of American individuals who work and live abroad.
This presence is essential to export sales because Americans working
abroad tend to sell, specify, and procure US products. The overseas
representatives of American sales organizations play an important
role in exposing US products to foreign markets. Americans abroad
also specify US products in the design of major projects in which
they or their firms are involved. US contractors in foreign countries
influence purchasing decisions because they are often a party to
those decisions. Many US construction contractors operating overseas
directly procure for their own jobs, and, of course, they tend to
buy what they know—American products. American consultants,
project managers, and other advisers are also frequently in a position
to directly or indirectly influence the procurement decisions of
their foreign clients.
Proposals for Improving the Balance of Trade
We suggest the following measures to bolster the private American
presence abroad, increase exports, and improve the US balance of
trade:
- Enact legislation eliminating disincentives to US exports.
This legislation should:
Reduce taxes on Americans working abroad to a level no greater
than that imposed on the nationals of America's major competitors
for export sales.
Clarify provisions of the Foreign Corrupt Practices Act with respect
to accounting standards, liability for third party payments, and
the definition of permissible payments.
Release American firms exporting to or operating in foreign markets
from provisions of US antitrust laws.
Reduce the number of goods and technologies currently under US
government export control.
- Enact legislation to promote US exports. Such legislation should:
Encourage, through the Export Import Bank and other means, the
support of technical service contracts with American firms on
projects which may result in US standards being adopted.
Adequately fund the Export Import Bank program to ensure that
US exporters will not be at a disadvantage.
Adequately fund the Department of State and the Department of
Commerce to properly promote exports.
- The US government should reduce trade barriers by:
Strengthening the president's ability to improve US access to
foreign markets and to negotiate multilateral agreements that
reduce restrictions on trade.
Mobilizing an interface with countries that are developing their
own national standards. This will help assure that a broad range
of US products is compatible with foreign standards and that US
products are not inadvertently excluded from those foreign markets.
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