Washington Report on Middle East Affairs, March
1999, pages 64-74
Revisiting "Unknown Oman"
Once Inaccessible Oman Has Become Winter Vacation
Choice for Europeans
by Richard H. Curtiss
Oman has the good news, bad news distinction of being
one of the most beautiful countries in the Arab world, but also
one of the hottest in the summer. So the main tourist season in
this historic country of jagged mountains, wide beaches and palm-lined,
spotlessly clean streets begins only in October, and extends no
later than mid-April. During those six months, however, a country
that didn't welcome tourists at all until the mid-1990s is crowded
almost to capacity with sun-seeking refugees from Europe's grey
winter skies.
Strangely, although Oman is no larger than the state
of Kansas, it has two totally distinct climatic zones. From June
15 to Aug. 15, while the fertile coastal plain in the northeast
of the country that includes the capital, Muscat, is baking in summer
heat, the Dhofar region far to the southwest is bathed in a cool
drizzle borne by monsoon winds that don't reach the rest of the
country at all.
Sindbad the sailor and the thousands of seafarers like
him who started their voyages from the ports of the Hadramaut coast,
now divided between Oman's Dhofar province and the former South
Yemen, knew about the monsoons that for half the year brought all
the ports of East Africa within easy reach of their ships, and for
the other half of the year wafted their vessels to South Asia and
the Far East. Thus the Hadramautis brought Islam to countries all
over Africa, and also to more distant Asian peoples in present-day
Indonesia, Malaysia, the Philippine island of Mindanao, and even
to parts of China.
Now, although the monsoon winds no longer play a significant
role in maritime commerce, they provide a unique second tourist
season for Oman. During the summer when most of the cities of the
Arabian peninsula and Gulf are suffering through their hottest months,
whole families from those cities, particularly along the Gulf, fly
or pack into their automobiles and drive to Salalah, capital of
Dhofar province, to enjoy days of picnicking among green fields
in the cool mists that provide such a contrast to their own hot
summers.
The summer tourism of Dhofar province has been a part
of Arabian peninsula life for as long as anyone can remember, but
the winter European influx into Salalah, with its wide, clean white-sand
beaches, and Muscat, Matrah, and the other sparkling new suburbs
around Oman's capital, where ridges of the interior mountains, with
their marvelously restored historic forts, dip directly into the
warm waters of the Arabian Sea, is something brand new for conservative
Oman.
Omani Director General of Tourism Mohamed Ali Said is
both promoter and scorekeeper for this new industry that promises
to become a major foreign exchange earner for his country, just
at the time it is most needed. Oman has a 50-year supply of petroleum
reserves, but the steep dip in world-wide prices threatens the country's
generous social welfare programs.
Conservative Omanis have long been accustomed to the
presence of Westerners, particularly Britons who have been deeply
involved in the rapid modernization of the country since the ascension
of Sultan Qaboos to the throne held by his Al bu Said dynasty since
1744. So the first Western tourists to arrive in significant numbers
were friends and relatives of British subjects working in Oman.
They still constituted a high percentage of the 183,000 tourists
who came to northern Oman in 1997, and a lesser percentage of the
83,000 tourists recorded that year in Salalah.
But now, according to Mr. Said, the European tourists
also come, roughly in order of numbers, from Germany, Austria, Switzerland,
France, Italy and Holland. In his words, they encounter "clean
beaches, crystal waters, rock climbing, sand dunes, forts, castles,
and the kindness of the Omani people." The latter is, in fact,
legendary among all the peoples of the Middle East, and simply cannot
be exaggerated.
Although the Omani government still is reluctant to
encourage what Mr. Said calls "knapsackers" and "mass
tourism," with their possible negative impact on the country's
unique traditions and culture, Mr. Said is pleased with the steady
increase in visits by quiet and affluent tourists, which began with
charter tours arranged by Swiss, German and Austrian travel agencies
and now have acquired a momentum of their own.
To handle the rapidly building influx, the Omani government
looks increasingly to the private sector to accommodate both the
tourists and the normal traffic of business visitors in the country's
network of 60 hotels comprising a total of 3,750 rooms and 5,000
beds. Oman's target, according to Mr. Said, is to have 10,000 hotel
beds by 2005, a significant achievement for a country that had no
hotels at all before 1970.
Many of the exisiting hotels are managed by American
chains. In addition to Sheraton and Holiday Inn hotels in the capital
area, the Intercontinental and Hyatt hotels are situated on beaches
just outside the capital, as are a number of other hotels offering
five-star services comparable with those anywhere in the world,
and at slightly lower prices than similar facilities in Europe and
the Far East.
The only government-operated hotel in the capital area,
the spectacular Al Bustan, serves both as a government guest house
and a tourist mecca, and has been voted one of the best hotels in
the world.
The only popular hotel for Western visitors to Salalah
is a Holiday Inn, situated on a spacious tract surrounded by coconut
palms, banana plantations and a wide white sand beach. Guests have
a choice between ocean surf or the hotel's large outdoor pool.
There also are modern hotel facilities on the heavily
traveled road leading from the capital to Nizwa, Bahla and other
interior towns with their huge, restored forts and picturesque,
photogenic suqs full of local handicrafts.
Mr. Said is quick to point out that Oman enthusiastically
welcomes North American tourists, but given the time and expense
involved in getting from the U.S., where the East Coast is 9 time
zones and the West Coast 12 time zones—exactly half a world—away
from Oman, he recognizes that the U.S. tourists who arrive in Oman
are a special breed.
"Americans are very keen for details of history
and culture," he points out. "We have all this, as well
as a beautiful, clean and unspoiled natural environment, so we have
by far the most to offer such tourists of any country in the region."
While charter tours from the U.S. are few and far between,
U.S. visitors are not. Increasingly cruise ships are stopping in
Oman, and its port facilities have been large enough to accommodate
every cruise ship that has come to call in recent years except for
the Queen Elizabeth II. When it arrived in the capital area,
its 1,200 passengers were ferried into port in lighters, and divided
into groups so that they would not all arrive at the same time in
the country's inland forts or the picturesque suq in Matrah,
the country's commercial hub immediately adjacent to Muscat, the
historic political capital.
In the Matrah suq tourists can purchase goods
ranging from redolent packages of frankincense and tiny terra cotta
incense burners to traditional hand-worked silver and gold jewelry,
some inlaid with semi-precious stones, and other handicrafts that
reflect the skills and varied traditions of the Arab world, Iran
and the Indian subcontinent.
"Three Cunard ships visited in 1998," Director
General Said noted, "and we expect more." Aside from the
cruise ships, the largest numbers of American visitors come from
the expatriate communities in eastern Saudi Arabia and elsewhere
in the Gulf. Commercial aircrews, for whom Oman is a favorite stop,
also comprise a portion of Oman's tourist trade. The Seeb international
airport itself is at the far end from Muscat of the chain of modern
suburbs, separated by picturesque hills dipping into the sea, that
together are described as "greater Matrah."
The distinguishing feature of all of these bustling
suburbs, which also contain most of the government ministries, the
embassies, and a diplomatic residential quarter among the hundreds
of spacious homes of government employees, is the pleasing manner
in which these meticulously planned communities complement each
other. All of the buildings are sparkling white, with dark wooden
trim around arched windows and doorways and, in the case of government
ministries and some commercial buildings, great ornate wooden gates
reflecting traditional Omani decorative motifs.
The combined impression of clean, orderly, strikingly
beautiful buildings and streets did not come about by chance. The
close personal interest taken by Oman's ruler, particularly in the
early years of his 28-year reign, is legendary.
This attention to detail still manifests itself in regular
scheduled visits by Sultan Qaboos to all parts of the country. On
such visits he is accompanied by the cabinet ministers involved
in direct services to the people, to meet with and listen to the
comments and complaints of Oman's citizenry, and then take action
accordingly.
The impression of Oman's stark mountains reaching right
down into the towns and beaches, its carefully maintained streets
and modern, well-kept buildings, and its contrasting mountain oasis
villages, palm-lined superhighways and its broad well-watered coastal
plains is extraordinarily pleasing to short-term visitors and long-term
residents alike. Casual conversations with the visiting tourists
confirm this. Considering the short time tourists have been coming
to Oman, a surprising number turn out to be repeat visitors.
They return so frequently that the next challenge Director
General Said and other government officials may face is what to
do about wealthy visitors from northern countries who may want to
build or buy permanent homes for annual winter stays in once-inaccessible
Oman.
Richard Curtiss is the executive editor of the Washington
Report on Middle East Affairs.
SIDEBAR
When in Muscat, "Check Out the New Hyatt Regency
Hotel"
"Since you're going to Muscat, check out the new
Hyatt Regency hotel there," my son-in-law, who had just visited
Oman, told me only a day or two before I left. I was already booked
at the Muscat Intercontinental Hotel, which, along with the Gulf
Hotel, is one of my two favorites because, although they are well
within the national capital's busy "greater Matrah" area,
they also are at opposite ends of a long stretch of open beach which
has been designated the "Al Qurum Nature Park" and is
protected from commercial development. So I didn't give his advice
much thought until I found myself scheduled to interview an engineer
in the Hyatt lobby about Oman's brand new Port Raysut, which I had
been invited to Oman to cover.
The five-star Hyatt Regency hotel, situated an easy
walk down the beach at low tide from my own hotel, turned out to
be so spectacular that I stayed to talk to Mssrs. Adel Mohammed
Sharif Al Bakri, an American- educated relative and representative
of the hotel's owner, and Shafiq al Barwani, an engineer who helped
plan and build the hotel and who has remained on the staff since
it opened in late 1997.
Although the Hyatt hotel chain has the management contract,
the sole owner is Sheikh Ahmed Farid Awlaqi, a contractor who left
his native Shabwa, near Aden, some 25 years ago after the communist
takeover that turned his homeland for a generation into the People's
Republic of Southern Yemen. After the fall of the communist government
there, North and South Yemen reunited, but Mr. Awlaqi, who has built
many of the super-highways that link Oman's scattered cities and
towns, has remained in Oman.
Although the hotel, which cost $180 million to build
and furnish, according to Mr. Al Bakri, represents collaboration
between a local architect and an American interior designer, it
was planned by its owner and "its external concept is from
the owner himself."
Some of the major expenditures were made on the spectacular
polished stone and marble floors and walls, which cover 70 percent
of the hotel's surface areas. There are also alabaster lampshades,
fountains, statuary and antique works of Omani art such as carved
wooden tables and large original wooden doors from traditional houses.
A lower lobby area opens onto a spacious open-air rear
courtyard that includes a swimming pool, hundreds of outdoor tables
and reclining chairs, and an outdoor restaurant featuring Chinese,
Japanese, Indonesian and other Oriental cuisine. This area in turn
opens onto tennis courts and the beach, with chairs and permanent
thatched umbrella structures on the sand to protect guests from
the sun.
A spacious upper-level lobby, which includes a night
sky dome and vast crystal chandeliers from Austria, adjoins the
hotel's main entrance and circular driveway and provides a lounge
area from which guests can look down on an indoor restaurant and
also look outside, through three-story-high windows, into the rear
patio and swimming pool area enclosed on three sides by rooms, each
with its own balcony. The tall windows, partly of clear glass and
partly of brightly colored glass in traditional Arab geometric designs,
were made in England according to specifications supplied by the
owner and his architects. The upper lobby is dominated by a nearly
life-sized Italian sculpture of an Arab mounted on a horse and holding
a hooded hunting falcon in his hand as he rides.
The hotel contains 280 rooms including 50 suites. The
suites are entered through original carved wooden doors salvaged
from the outer gates of traditional Omani homes, with no two alike.
Another unique touch is provided by the John Berry bar, named after
a sunken English ship offshore to which the owner has salvage rights.
On sale are coins and other items brought up by divers from the
wreck.
Although the government-owned Al Bustan hotel, built
10 years ago on a private beach on the other side of the capital
area, remains Oman's most spectacular hostelry, Mr. Al Bakri says
that the Hyatt's rooms are larger and, in his words, "more
comfortable."
The Hyatt's location also gives it an advantage, since
it is situated on the edge of the suburban diplomatic quarter and
close to the buildings housing many of the government ministries.
The result is that it is a popular spot for Omani wedding receptions
and for business and government conferences. During my visit, the
small Marine Guard detachment from the American Embassy held its
traditional formal bash, the annual Marine Ball marking the November
founding of the Corps, at the Hyatt Regency.
The visitor's taste may lean toward the 25-year-old
but completely reburbished Muscat Intercontinental with its beach,
pool and spacious landscaped grounds, the Gulf Hotel with both a
popular pool and access to a beach, the Al Bustan with its towering
central atrium and its own secluded private beach, the sparkling-new
Hyatt Regency, or other five-star hotels. Or one's budget may dictate
more modest establishments in downtown Matrah or in the modern suburbs
of "Greater Matrah." Whatever, there is accommodation
to fit every taste and most pocketbooks in Oman's still picturesque
but remarkably open, clean and orderly national capital area —RHC
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